Look Who’s Shopping Now

Looking after your hair is a top priority if you pride yourself on having clean and healthy looking hair, and using quality hair care products (i.e. shampoo and conditioner) is a must. However, when it comes to getting the best value for money should you buy professional salon hair care products, or would cheap high street hair care products be just as good?

High street products seem much more affordable and therefore giving you better value for money because of the low cost of high street hair products. Branded premium salon products can appear pricey with the average 300ml shampoo bottle priced at 5 times the cost ($20/GBP10) of a regular high street shampoo ($4/GBP2).

When you weigh up cheap hair care products and professional salon hair care products and compare them on price alone, cheaper hair care products seem to be far and away the obvious choice, costing 1/5th the price of salon products, giving you what appears to be 5 times the amount of product for the same money.

When you look more closely at the comparison between the effectiveness and the quality of high street hair products and salon hair products, does the comparison end up in the favour of cheap hair care products, or do the cheaper high street products turn out to be a false economy?

To discover which in the long term out of cheap hair care products from the high street and professional salon hair care products proved the best value for money, we decided to test the products to find out how the high street hair products compare with the salon professional hair products.

We tested a 300ml bottle of shampoo from the high street and a 300ml salon professional shampoo. With the high street product a 50ml application is standard to clean hair where with the professional product a 10ml application was all that was required to clean the hair to the same standard.

The high street hair shampoo, using a 50ml application, provides 6 applications per 300ml bottle (approximately). The professional shampoo, using a 10ml application, provides around 30 applications per 300ml. Hence the high street shampoo worked out at $0.64c/GBP0.32p whilst the professional shampoo came in at $0.66c/GBP0.33p.

Result: although the high street shampoo appears to be better value, in truth there is very little difference in cost compared to the professional hair shampoo. The professional shampoo is of much higher quality and more effective in cleaning your hair. Buying cheap high street hair shampoo is a false economy. Q? Why would you want to use an inferior product on your hair?

This entry was posted on Tuesday, May 19th, 2009 at 4:42 am and is filed under shopping. You can follow any responses to this entry through the RSS 2.0 feed. Responses are currently closed, but you can trackback from your own site.